diff --git a/lang/en/site.php b/lang/en/site.php
index 9b0f54117..e50d85975 100644
--- a/lang/en/site.php
+++ b/lang/en/site.php
@@ -2,68 +2,68 @@
 
 return [
 
-    'about' => '',
-    'help' => '',
-    'language' => '',
-    'fediverse' => '',
-    'opensource' => '',
-    'terms' => '',
-    'privacy' => '',
-    'l10nWip' => '',
-    'currentLocale' => '',
-    'selectLocale' => '',
-    'contact' => '',
-    'contact-us' => '',
-    'places' => '',
-    'profiles' => '',
+    'about' => 'About',
+    'help' => 'Help',
+    'language' => 'Language',
+    'fediverse' => 'Fediverse',
+    'opensource' => 'Open Source',
+    'terms' => 'Terms',
+    'privacy' => 'Privacy',
+    'l10nWip' => 'We’re still working on localization support',
+    'currentLocale' => 'Current locale',
+    'selectLocale' => 'Select one of the supported languages',
+    'contact' => 'Contact',
+    'contact-us' => 'Contact Us',
+    'places' => 'Places',
+    'profiles' => 'Profiles',
 
     // site/contact
-    'you_can_contact_the_admins' => '',
-    'by_using_the_form_below' => '',
-    'or' => '',
-    'by_sending_an_email_to' => '',
-    'the_admins_have_not_set_a_contact_email_address' => '',
-    'Message' => '',
-    'request_response_from_admins' => '',
-    'Submit' => '',
-    'log_in_to_send_a_message' => '',
-    'Please' => '',
+    'you_can_contact_the_admins' => 'You can contact the admins',
+    'by_using_the_form_below' => 'by using the form below',
+    'or' => 'or',
+    'by_sending_an_email_to' => 'by sending an email to',
+    'the_admins_have_not_set_a_contact_email_address' => 'The admins have not set a contact email address',
+    'Message' => 'Message',
+    'request_response_from_admins' => 'Request response from admins',
+    'Submit' => 'Submit',
+    'log_in_to_send_a_message' => 'log in to send a message',
+    'Please' => 'Please',
 
     // site/about
-    'photo_sharing_for_everyone' => '',
-    'pixelfed_is_an_image_sharing_platform_etc' => '', // this is actually never used because it's a fallback for config_cache('app.description') and config_cache('app.short_description') which seem to be impossible to set to empty when saved via /admin/settings?t=branding
-    'feature_packed' => '',
-    'the_best_for_the_brightest' => '',
-    'albums' => '',
-    'share_posts_with_up_to' => '',
-    'photos' => '',
-    'comments' => '',
-    'comment_on_a_post_or_send_a_reply' => '',
-    'collections' => '',
-    'organize_and_share_collections_of_multiple_posts' => '',
-    'discover' => '',
-    'explore_categories_hashtags_and_topics' => '',
-    'photo_filters' => '',
-    'add_a_special_touch_to_your_photos' => '',
-    'stories' => '',
-    'share_moments_with_your_followers_that_disappear_etc' => '',
-    'people_have_shared' => '',
-    'photos_and_videos_on' => '',
-    'sign_up_today' => '',
-    'and_join_our_community_of_photographers_from_etc' => '',
+    'photo_sharing_for_everyone' => 'Photo Sharing. For Everyone',
+    'pixelfed_is_an_image_sharing_platform_etc' => 'Pixelfed is an image sharing platform, an ethical alternative to centralized platforms.', // this is actually never used because it's a fallback for config_cache('app.description') and config_cache('app.short_description') which seem to be impossible to set to empty when saved via /admin/settings?t=branding
+    'feature_packed' => 'Feature Packed.',
+    'the_best_for_the_brightest' => 'The best for the brightest 📸',
+    'albums' => 'Albums',
+    'share_posts_with_up_to' => 'Share posts with up to',
+    'photos' => 'photos',
+    'comments' => 'Comments',
+    'comment_on_a_post_or_send_a_reply' => 'Comment on a post, or send a reply',
+    'collections' => 'Collections',
+    'organize_and_share_collections_of_multiple_posts' => 'Organize and share collections of multiple posts',
+    'discover' => 'Discover',
+    'explore_categories_hashtags_and_topics' => 'Explore categories, hashtags and topics',
+    'photo_filters' => 'Photo Filters',
+    'add_a_special_touch_to_your_photos' => 'Add a special touch to your photos',
+    'stories' => 'Stories',
+    'share_moments_with_your_followers_that_disappear_etc' => 'Share moments with your followers that disappear after 24 hours',
+    'people_have_shared' => 'people have shared',
+    'photos_and_videos_on' => 'photos and videos on',
+    'sign_up_today' => 'Sign up today',
+    'and_join_our_community_of_photographers_from_etc' => 'and join our community of photographers from around the world.',
 
     // site/fediverse
-    'is_a_portmanteau_of_federation_and_universe_etc' => '',
-    'supported_fediverse_projects' => '',
-    'some_of_the_better_known_fediverse_projects_include' => '',
-    'a_federated_microblogging_alternative' => '',
+    'is_a_portmanteau_of_federation_and_universe_etc' => 'is a portmanteau of “federation” and “universe”. It is a common, informal name for a federation of social network servers, specializing in different types of media.',
+    'supported_fediverse_projects' => 'Supported Fediverse Projects',
+    'some_of_the_better_known_fediverse_projects_include' => 'Some of the better known fediverse projects include:',
+    'a_federated_microblogging_alternative' => 'A federated microblogging alternative.',
 
     // site/opensource
-    'the_software_that_powers_this_website_is_called' => '',
-    'and_anyone_can' => '',
-    'download' => '',
-    'opensource.or' => '',
-    'view' => '',
-    'the_source_code_and_run_their_own_instance' => '',
-    'open_source_in_pixelfed' => '',
+    'the_software_that_powers_this_website_is_called' => 'The software that powers this website is called',
+    'and_anyone_can' => 'and anyone can',
+    'download' => 'download',
+    'opensource.or' => 'or',
+    'view' => 'view',
+    'the_source_code_and_run_their_own_instance' => 'the source code and run their own instance!',
+    'open_source_in_pixelfed' => 'Open source in Pixelfed',
 ];